Pemberton was wildly excited by reports of the virtues of the coca plant. The coca plant had been chewed by the natives of Peru and Bolivia for over 2, years and was reputed to act as a stimulant, aid to digestion, aphrodisiac and life-extender Accordingly, he decided to attempt to base his new drink around it.
Many years ago, in the days of Sigmund Freud and the pioneering surgeon William Halsted, is when the history of cocaine really sets its roots. It was not until much, much later in time that cocaine was found to be a powerful stimulant that actually had inherent dangers such as the potential for abuseaddiction and serious side effects.
The History of Cocaine Dates Back Thousands of Years Back as far as BC, cocaine was used by the ancient Incas in the Andres as a way to speed the breathing to counter the effects that they felt Coca cola culture addiction living high upon the mountains.
Since mountain air is thicker and tends to slow the breathing process, the Incas would chew on the coca leaves which would result in a stimulant effect that would cause their breathing to rapidly speed up.
Even in Peru in the s, cocaine was used during religious ceremonies. The Native Peruvians would chew the leaves of the coca plant during religious ceremonies to produce a stimulant effect that often included hallucinations both auditory and visual.
This method of cocaine use was stopped when Spanish soldiers invaded the area. During this same time, Indian laborers who worked in the early Spanish silver mines were given the leaves of the coca to chew. The Spanish settlers believed that this made the Indians easier to control.
The drug was not formally isolated from the coca leaves until the mids. It was in when German chemist Albert Niemann first extracted the cocaine, the actual drug, from the coca leaves. No known medical use existed for the drug still for many years, at least not until the mids. Unfortunately, Freud was not an objective cocaine advocate.
He was very heavily entangled in cocaine use, prescribed it to his friends and lovers and widely recommended it for uses other than for medical purposes. He was essentially an addict, though nobody would have known at the time because there was no known ability for cocaine to cause tolerance of addiction as of that point in the history of cocaine.
Ever wonder where the name Coca-Cola came from? Coca-Cola then became widely known as a cola that would produce euphoric effects and increased energy. This was a direct result of the stimulant effects that the cocaine had on the user.
Dangers Present As the history of cocaine continued to progress and more and more people, including social elites in Hollywood as well as millions of others continued to use the drug, dangers began to become more prominent and noticeable. Unfortunately, it took many years before cocaine abuse was finally considered dangerous and potentially lethal to the user.
By the early s, cocaine use was a very widespread problem. During this time, the US Government reported as many as 5, cocaine related deaths each year.
As the drug continued to pose serious problems for those who abused it, laws were put into place to make the use of cocaine illegal.
Bycocaine was no longer legal, it had been removed from the recipe in Coca-Cola as ofand the use of the drug would gradually taper off with some time. The drug use would continue heavily through the 80s and into the 90s.
According to the National Institute on Drug Abusealthough cocaine is now known to be highly addictive, highly dangerous and in no way safe to abuse, the drug continues to be widely used by both the rich and the poor.
Cocaine abuse and addiction became some what of an epidemic, effecting users young and old, rich and poor, educated and not. Cartels traffic the drug, hundreds of tons at a time, into the US to be shipped throughout the country and over to Europe and Asia.
These cartels have caused serious problems for the United States, frequently resulting in serious bloodshed and widespread hazards for those directly and indirectly involved with the drug use. The war on drugs has been a huge factor in everyday living throughout the s and into the s.
Today, as the history of cocaine has progressed more than years, there hundreds of known drug trafficking organizations who smuggle the cocaine from Columbia into the states with the intention of selling the powerful stimulant on the streets to unsuspecting users.Culture Jamming: Hacking, Slashing, and Sniping in the Empire of Signs.
I. The Empire of Signs “My fellow Americans,” exhorted John F. Kennedy, “haven’t you ever wanted to put your foot through your television screen?”. Post-work drinks with the boss, pre-drinking in uni halls, starting at midday ahead of a Six Nations match and Sunday lunches at the pub with a glass of red are all integral parts of British culture.
|Diversity is an integral part of who we are, how we operate and how we see the future.||What Makes Cola Drinks so Addictive?|
In , Coca-Cola became available in bottles as well as soda fountains, which means that there was a shift in consumer demographics. Explains The Atlantic, "minorities who couldn't get into the. Often people replace cola with diet coke thinking it’s a healthy way to withdraw from cola addiction.
But the fact is diet coke is equally addictive. May be diet coke addiction is more serious than normal coke. Coca-Cola then became widely known as a cola that would produce euphoric effects and increased energy.
This was a direct result of the stimulant effects that the cocaine had on the user. As a result, though people didn’t even realize that cocaine was bad at the time, the Coca-Cola became a very widely consumed soft drink that would continue.
Behind the scheme: Bottled water companies, including Pepsi, Nestle and Coca-Cola. The result: The idea that bottled water is cleaner (and better) than tap.
How it happened: Elizabeth Royte writes.