Strategic Analysis of Walmart Corporation Introduction:
A SWOT analysis looks at the strength, the weaknesses, opportunities and threats facing a company. This is done by examining internal as well as external factors that affect the operations of a company.
The paper begins with a company background of the Wal-Mart stores from its early days to current times where it is regarded as the largest retail store in the world.
The paper then looks at the strong points of the Wal-Mart Stores. The paper looks at how the company is able to use these strengths to gain competitive advantage in an increasingly competitive environment.
It also looks at the weaknesses faced by the company and this is mainly in terms of span of control. Due to its large enormous scale of operations, the company is not able to effectively monitor all its activities. The paper then looks at the opportunities available for Wal-Mart.
There are tremendous opportunities available for Wal-Mart in the global market through joint ventures and opening new stores in countries where they have not ventured.
In spite of its enormous size, Wal-Mart also faces competition in new markets that it ventures in and this poses a threat to its operations.
The paper then looks at the environmental challenges that the company faces which threatens to spoil its international image.
The paper ends with recommendations as to how the company can improve its efficiencies and thereby gain a competitive edge against other companies.
The business has experienced tremendous growth ever since achieving an annual turnover of one billion dollars seventeen years later. This huge growth has enabled the store to penetrate the global market.
The global operation of Wal-Mart was marked by the establishment of its first international store in at Mexico City. Through its global penetration, an estimated of one hundred million customers are said to visit a Wal-Mart store found somewhere in the world. The stores employs a total of 1.
Due to its huge scale of operations, the business is divided into three main segments: In addition to this huge local operation, Wal-Mart and its international segment conducts retail operation within eight countries and Puerto Rico.
Strengths Wal-Mart is a powerful retail brand that represents value and quality. It is offers value for money and convenience by offering a wide range of products. Through its associates the company has developed the one stop shopping policy emulated by other retail stores world wide.
Wal-Mart substantial growth has resulted in global expansion.Strategic Analysis of Walmart This Case Study Strategic Analysis of Walmart and other 64,+ term papers, college essay examples and free essays are available now on grupobittia.com Autor: review • March 12, • Case Study • 2, Words (9 Pages) • 1, Views4/4(1).
Walmart's Strategic Plan Analysis; Walmart's Strategic Plan Analysis. Words Jan 28th, 8 Pages. From there it has grown to become the largest retail giant in the world. Ranked by Forbes list for as the 18th largest public corporation in the world, Wal-Mart is the highest revenue generating public entity in the world as of.
Walmart's Strategic Plan Analysis Words | 8 Pages. Wal-Mart- The Strategic Plan Wal-Mart was founded by businessman Sam Walton in . Internal Strategic Analysis The internal analysis of Wal-Mart has been carried out using strength and weakness analysis.
Strength and Weakness Analysis Table 3 of appendix shows the analysis Strengths and Weakness Conclusion STRENGTHS Large Scale of operations – Wal-Mart is one of the biggest retailers worldwide. Strategic Analysis of Walmart Corporation Introduction: Walmart, an American retail brand was incorporated in in Delaware.
It is the biggest retail brand of America and has seen fast growth in the recent years. CURRENT SITUAION OF WALMART. Founded in by Sam Walton, Wal-Mart followed an amazing pattern of success and growth, eclipsing all other U.S.
department store retailers by the early s.